Hey, I'm Toni.

I am a native Chicagoan, a transplanted Texan, and a heartfelt Mississippian. Several years ago, a road trip with my kids taught me to abandon the life I thought I should have and embrace the one God has planned for me...which includes writing about all the things in the world. And to be perfectly honest, writing saved my life three times and I'm pretty sure it can help save yours too. Oh, and there's this...when most people are sleeping, I'm writing.

Professionally, I have nearly 30 years of experience as a journalist, blogger, and college writing instructor. I fell into the business by writing obituaries for a local newspaper as a part-time job when I was in college...yep you read that correctly. I wrote obituaries. As a matter of fact, to this day obituaries are my favorite thing to write.

Basically, I encourage and uplift.

Another reason I write is to help amazing people become even more amazing in their own lives. Your writing is a total representation of who you are, your life experiences (the good and the bad) and who you are becoming. I am here to see you writing about all of it! And yes, I was a cheerleader in high school. 

This actually works really well in my life as a Certified Life Coach with a specialty as a writing coach. I'm here to move your writing forward, and together we can get it done!

Just like the weather, writing goes through seasons. 

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Friend, this is one of the most important things you should know. Some days our writing is filled with the best ideas and words that come seamlessly. You can be on a good course with your work-in-progress and boom, life happens and stops you in your tracks. It may even feel like a cold and barren winter season where you have no idea when or if you will ever write again. 

Or perhaps, someone has already said to you, "I can't believe you are writing about that. What will ______ (fill in the blank with the names of your naysayers and haters) say?

Just like the weather climate, our writing goes through seasons, and some of them aren't pleasant. Good writing coaches care about you as a person, and motivate you to continue this journey through all seasons. 


I spend most of my days slaying internet trolls.

I live in the digital world and my work also includes managing marketing and social media campaigns. I work hard to stay abreast of trends in social media, blogging, and publishing. It's a thing. I understand SEO, social media advertising, reach, performance, copyright infringement, and Wordpress. Because I have really smart creative friends, I also know a little bit about branding, website building, and graphic design. Unfortunately, managing trolls are a big part of my job...so on some days, you could say I'm an internet ninja.
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Professional Memberships
American Society for Editing, Alliance for Independent Authors, American Writers & Artists Institute, Bible Gateway Blogger Grid

I love living in Texas because everything is bigger here.

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Including hair. Especially my hair. All ideas can have a big impact on your reading audience if you are authentic and trust the process. I can't guarantee that you will write a New York Times bestseller, however, I can guarantee that your ideas will turn into an extraordinary asset to the lives of your readers.

So bring me your ideas. Your best ideas, your biggest ideas, and even the ideas that you don't think are worth anything. Together we can turn them into something even bigger. 
To see more or discuss possible work let's talk >>